Starbucks Reserve Social Photoshoot

To celebrate new products Starbucks Reserve offered during the 2022 holiday season, I art directed a photoshoot that highlighted the Starbucks Reserve exclusive holiday beverages, merchandise and coffee, Starbucks Reserve Christmas Blend, which I also designed the artwork for. The photoshoot was leveraged for use in various digital platform assets for Starbucks, including Facebook and Instagram where engagement for the Espresso Martini Flight was +71% over typical engagement forecast. Photographer on the project was Talia Green.